HeyGen, Inc.
About the company
HeyGen, Inc. is an artificial intelligence startup founded in 2020 and headquartered in San Francisco, California, USA. Established by Joshua Xu, a former engineer at Snap, the company focuses on creating AI-driven tools that simplify and scale video generation. HeyGen aims to eliminate the traditional technical and financial challenges associated with video production by providing an accessible, prompt-to-video platform.
The company's primary product is the HeyGen AI Video Platform, which offers features such as text-to-video conversion, lifelike avatar creation, voice synthesis including multilingual voice cloning, and real-time translation. This platform serves a wide range of users including small and medium businesses, enterprise marketing teams, e-learning providers, and sales and training content creators. Operating under a freemium SaaS model, HeyGen offers tiered subscription plans with API access available at the enterprise level.
Having raised $24 million in Series A funding, backed by prominent investors like Conviction Partners, IDG Capital, Sequoia Capital China, and ZhenFund, HeyGen has positioned itself as a significant player in the AI video creation market. As of 2025, the company serves over 85,000 customers globally with a team of approximately 51 to 100 employees and operates independently without subsidiaries or affiliation to a parent company.
