Zapier
Workflow automation software for everyone. Automate your work across 7,000+ app integrations—no developers, no IT tickets, no delays.
About the product
Connect Your Apps and Automate Workflows
Managing data across multiple apps manually is a productivity nightmare. You're tired of copying and pasting information between tools, repeating the same tasks daily, and waiting for IT help to build connections between your essential business applications. This fragmented workflow is costing you hours of valuable time each week.
What is Zapier
Zapier is a workflow automation platform that connects over 7,000 apps without requiring any coding skills. It enables you to create automated workflows (called Zaps) that trigger actions across your favorite tools when specific events occur. By connecting your apps and automating data transfers, Zapier eliminates repetitive tasks, reduces human error, and allows you to focus on high-value work instead of manual data entry and routine processes.
Key Capabilities
Multi-Step Zaps : Build complex automated workflows that perform multiple actions from a single trigger, streamlining entire business processes with just one automation setup.
7,000+ App Integrations : Connect virtually any tool in your tech stack, from CRMs and spreadsheets to email platforms and project management tools, creating a unified workflow ecosystem.
Conditional Logic & Filters : Create intelligent workflows that respond differently based on specific conditions, ensuring your automations make smart decisions without your intervention.
Built-in Apps & Tools : Utilize specialized Zapier tools like email parsers, webhooks, and formatters to manipulate data and extend your automation capabilities beyond basic app connections.
AI-Powered Features : Leverage AI capabilities like Zapier AI and ChatGPT integration to analyze data, generate content, and make your automations even more powerful and intelligent.
Perfect For
A marketing manager struggled with manual data entry between lead forms and their CRM. By setting up a Zap that automatically captures new leads and adds them to the CRM, email list, and Slack channel simultaneously, they now save 10+ hours weekly and never miss a potential customer.
A small e-commerce business owner was overwhelmed managing orders across multiple channels. Using Zapier, they created automated workflows that sync inventory, process orders, and send customer notifications across platforms, reducing fulfillment errors by 90% and cutting processing time in half.
Worth Considering
While Zapier excels at connecting popular services, complex customizations may require workarounds. The free plan limits you to 100 tasks per month and two-step Zaps, which may be insufficient for business needs. Paid plans range from $19.99 to $99+ monthly (less with annual billing), with pricing based on task volume. Consider your automation frequency before committing, as heavy users might find costs add up quickly. Freemium (Free plan available, with paid plans $-$$$).
Also Consider
Make (formerly Integromat): Better for users who need more visual, flexible workflow design and advanced customization options at a potentially lower price point for high-volume automations.
n8n: Ideal for technical teams who want an open-source, self-hostable solution with full JavaScript support and more developer-friendly customization capabilities.
Workato: Best for enterprise-level organizations requiring advanced security, compliance features, and IT governance for mission-critical business processes.
Bottom Line
Zapier is the industry leader in no-code automation, offering the largest ecosystem of app integrations available. It's ideal for businesses of all sizes looking to eliminate repetitive tasks and create efficient workflows without technical expertise. If you want to save time, reduce manual errors, and connect your digital tools seamlessly, Zapier is the gold standard.